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  • Making Sense of Semantics in the Age of AI

    In 2023, Donald Farmer delivered a keynote titled “Making Sense of Semantics” during the BARC Retreat. It was a period in which AI was transitioning from experimentation and hype toward early forms of large-scale adoption, accompanied by growing concerns around scalability, governance, and real business value. At the same time, Farmer’s presentation exposed a…

  • Green or Greenwashing? The Hidden Truth Behind Sustainable Data Centers (4/4)

    In our previous blogs, we outlined several efforts aimed at making data storage more sustainable. However, some critics remain unconvinced, often dismissing these efforts as little more than marketing rhetoric. They argue that green claims must be substantiated with hard data. Let’s take a closer look at some of the critical perspectives on the…

  • Ontology: Hype or Sustainable?

    Ontology: Hype or Sustainable?

    In my latest contacts with clients, they keep coming up with an ontology. The question then arises: is this a new hype or a solid and essential concept for the future? The client’s question proves the increasing interest in ontologies in recent years, due to the need for semantic clarity and data integration. It…

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