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AI, Energy, and Balance: Europe’s Search for Sustainable Computing Power
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The impact of AI goes far beyond algorithms and data models — our energy infrastructure is beginning to feel the strain. As computing power grows, the rising demand for electricity is forcing Europe and Belgium to make tough choices about sustainability and capacity. Following up on my earlier blogs about the energy consumption of…
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Green or Greenwashing? The Hidden Truth Behind Sustainable Data Centers (4/4)
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In our previous blogs, we outlined several efforts aimed at making data storage more sustainable. However, some critics remain unconvinced, often dismissing these efforts as little more than marketing rhetoric. They argue that green claims must be substantiated with hard data. Let’s take a closer look at some of the critical perspectives on the…
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From Critical Insight to Concrete Action: Mitigating the Environmental Impact of Data Storage (3/4)
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Over the past two blogs, we explored how essential data storage is to building trustworthy AI, and how this rapidly growing storage demand is driving a mounting ecological footprint. While the first blog highlighted data as the oxygen of AI, the second exposed that this oxygen comes at a high cost: electricity consumption, water…
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Data: The New Waste Crisis – The Hidden Impact of Storage Growth (2/4)
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In my previous blog, I highlighted how essential sufficient data storage is to deploy AI in a reliable and scalable manner. In this follow-up, we take a closer look at the darker side of our insatiable storage appetite: its environmental impact. Recent estimates suggest that by 2025, the global data volume will exceed 200…
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Data as the Oxygen of AI: Storage Shortage Undermines Trust (1/4)
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This is the first part of a four-part blog series on the challenges of data storage in a world of ever-growing demand. A recent article by Vincent Oostakker in Data News (28 July 2025) caught my attention: “Without sufficient data storage, we can no longer trust AI.” In short, his article highlights a pressing…